Marketing strategies and techniques change constantly. With all the advice and warnings to follow—some of it contradictory—entrepreneurs can quickly get confused as to what works, and what should be avoided. This can lead to entrepreneurs, especially those first starting out, making some crucial marketing mistakes.
To help you avoid trouble, 15 members of Forbes Business...
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Improve Your Estate Plan Today
How often should I update my estate plan?
Less than half of all Americans today have an estate plan, according to the most recent Gallup poll data. If you already have an estate plan, congratulations! You have taken an important step towards protecting your family and your future. You are ahead of the curve. However,...
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Disinheriting a Loved One in California
Is It Possible to Leave a Child Out of My Estate Plan?
California law presumes that you will want to include your children and spouse in your estate plan. While for most families this will be the case, there are times when an individual may elect to leave certain family members out of their estate...
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Be Sure Your Beneficiary Designations Do Not Create Conflict
How might naming a beneficiary impact my estate plan?
Beneficiary designations are an important part of any estate plan, but if handled incorrectly your beneficiary designation could create conflict with the rest of your estate plan. Traditionally, beneficiary designations are used for life insurance policies and retirement accounts. More recently, beneficiary designations have become popular...
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Estate Planning for Parents of Special Needs Children
What is a special needs trust?
Ensuring their children are cared for after their death is a primary concern for any parent of a special needs child. Children with disabilities often have increased financial needs and may require additional planning to make sure their needs are met in the event of the death of their...
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4 Estate Planning Documents You Need Today
Why do so many Americans put off estate planning?
A survey conducted by Caring.com in 2017 revealed that an alarming six out of ten adults in the U.S. do not have even basic estate planning documents in place. This means that over half of the U.S. population is at risk of dying without an estate...
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Updating Your Estate Plan Post-Divorce
Will divorce negate my will?
Every year, over 750,000 people will file for divorce, according to the National Center for Health Statistics. If you are one of the hundreds of thousands of Americans who have divorced or will divorce this year, you will need to make updates to your estate plan. Chances are your estate...
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Seven Industry Trends To Watch In The Next Few Years
As technology continues to rapidly develop, businesses need to stay on top of change and adapt just as quickly in order to remain relevant and in touch with their audiences. Part of this process is looking ahead, in order to figure out which developments or new approaches are going to have a strong impact...
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13 Effective Techniques For Writing Catchier, More Memorable Copy
Brand writers need their copy to connect with their audience. To do this, their message has to be clear, concise and most importantly, entertaining. The audience for a brand's message is bombarded with so many competing images and words that a writer needs to develop killer copy that will remain in the reader's mind...
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Pre-marital Estate Planning Tips
Planning a wedding is not only an exciting experience, it’s also a good time to consider how your estate planning needs will change. By working with the right estate planning attorney, you can chart a better course for your financial future before you say “I do.” Although these may be complicated...